2021
Hospitality
We were approached to create the identity of a new boutique apartments complex located next to “El Capricho de Gaudí”.
The challenge not only consisted of creating a visual identity, but also memorable storytelling that managed to connect the visitor with the building’s history, making them travel back in time with today’s hospitality comfort.
The aim was to work as a synchronized team with Pardo Interior to create together a unique esthetically appealing concept for the visitor.
Fuente Real’s story begins with a fictional character named Amelia, a botany scholar, and lover who traveled with her husband to the New World advising him on the sugar cane trade.
In collaboration with Pardo Interior, we designed and built the visual universe using different colors, textures, finishes, motifs, and decorative elements.
In addition to the logotype, we created other graphic elements to reinforce the message and provide the client with additional design tools, as well as a plant-inspired monogram (FR), and a set of customs stamps inspired by the travels of Amelia.
The final project consisted of storytelling, visual identity as well as the hotel’s signage and wayfinding, creating a unique visual experience in Comillas, far away from any other hotel in the region. The project was a combination of different teams working together to make it all possible under the same objective: create a unique, unforgettable tourism project and experience in the region.
“We wanted to create something unique with Fuente Real Apartments: a mix of tradition and modernity to reflect both our culture and the tradition of our beautiful village Comillas. We are more than happy with the results. We not only found a great studio to work with, we also found a perfect partner to keep building new dreams.”
Carlos Mirapeix Bedia
General Manager at Fuente Real Inversiones
Awwwards - SOTD (Site of the Day)
Awwwards - Developer Award
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Creative Direction
David Mubien
Art Direction
Javier Ochoa, Daniel Iglesias
Production
Mubien
UI/UX & Web Development
Javier Ochoa & Ángel Pérez
Interior Design
Pardo Interior
Photography
Víctor Mubien, Daniel Iglesias, Sergio Cuevas





Fuente Real’s story begins with a fictional character named Amelia, a botany scholar, and lover who traveled with her husband to the New World advising him on the sugar cane trade.
In collaboration with Pardo Interior, we designed and built the visual universe using different colors, textures, finishes, motifs, and decorative elements.




In addition to the logotype, we created other graphic elements to reinforce the message and provide the client with additional design tools, as well as a plant-inspired monogram (FR), and a set of customs stamps inspired by the travels of Amelia.
















“We wanted to create something unique with Fuente Real Apartments: a mix of tradition and modernity to reflect both our culture and the tradition of our beautiful village Comillas. We are more than happy with the results. We not only found a great studio to work with, we also found a perfect partner to keep building new dreams.”
Carlos Mirapeix Bedia
General Manager at Fuente Real Inversiones
Awwwards - SOTD (Site of the Day)
Awwwards - Developer Award








Creative Direction
David Mubien
Art Direction
Javier Ochoa, Daniel Iglesias
Production
Mubien
UI/UX & Web Development
Javier Ochoa & Ángel Pérez
Interior Design
Pardo Interior
Photography
Víctor Mubien, Daniel Iglesias, Sergio Cuevas